July 2023 CGIB News

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Dear Subscriber,

Happy Canada Day.... a bit early. Each year I say something similar, but to me...Canada Day is the real Thanksgiving Day. 

It's the day I give thanks for winning the lottery of life. By being born in Canada, choosing this country, or having our parents choose it, we were set far ahead of so many in the rest of the world (and I've been some places and seen some things!)  We are VERY lucky.

We should also be thankful for our healthcare system (as broken as it is), which provides us with both the basic and a great opportunity to supplement it with employee benefits. We are also lucky or smart enough, and should be thankful, to have found our way into this amazing business.

I'm not saying break out the turkey and stuffing, but take a moment this weekend and imagine what it might be like if things were different...and be thankful.

Have a great day and May the Sails Be With You.

Dave
 
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OUR EVENTS

I am pleased to release the Canadian Group Insurance Brokers & Business Career College podcast called The Navigator.

This is a regular event sharing and discussing all things group benefits. A huge thanks to Jason Watt (he/him) CD CLU for making this possible. 

Our latest episode features a conversation with Chris Gory on "Regulator Audits and what you need to know".

Watch for our next interview with Emily Stewart of BBD discussing the CGIB CHIP renewal and maybe a few industry updates.

Watch our newsletter and website for upcoming episodes and details. 
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CGIB COFFEE CHATS

Coffee chats are like a virtual breakfast. Log in, ask questions, share problems, seek solutions and talk about what's on your mind.  Best done from a computer, with a camera and a microphone. No CE credits, but also no cost, just show up.

Thursday July 6th @2pm (EST)

SPECIAL EXTRA: Friday July 7th @2pm EST
Saying no? How do members decide which opportunities to say yes to and what not to pursue.  It feels counterintuitive to walk away from opportunities but we get stretched thin. How do you navigate this?

Tuesday July 18th @2pm (EST)
Thursday August 3rd @2pm (EST)
Tuesday August 15 @2pm (EST)
Thursday August 31st @2pm (EST)
Tuesday September 12th @2pm (EST)
Thursday October 5th @2pm (EST)

CGIB Members may join the meeting at the time above by visiting... 
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BREAKFAST MEETINGS
CGIB supports the volunteers that runs the breakfast meetings below.

Please find the details for your closest location below.
Ajax, Atlantic Canada, Cambridge, Edmonton, London, Markham, Oakville, St Catherines, Toronto, Vancouver, Vancouver Island, Windsor or the Virtual National Meeting

Please contact the event champions to be added to their lists, and receive more info.  https://cgib.ca/breakfast-meetings
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Upcoming CGIB Events:   

The CGIB 2023 Plan Administration Checklist Workshop - Vancouver is scheduled for Wednesday October 17th at the Sandman Signature Airport

Registration is NOW OPEN. Please pass to your associates and friends.

The November 8th, 2023 CGIB Toronto Seminar slate of speakers is now confirmed and expected to be our biggest in years. Registration will open September 2nd and sell out fast.  Make a note in your calendars today.

Ask for a non-member discount code for staff, clients and/or associates.
 
GET ON SLACK

The CGIB SLACK channel is a great place to pose questions, share info and learn a ton from your fellow members.  The info and discussions that are posted there are unlike anywhere in the industry with documents, videos and information available in MEMBERS ONLY to make your life easier. 

NOTE TO ALL SLACK USERS: We now have 75+ channels in Slack to handle different topics. Please take a moment to add these channels to your menu. To do so, just click on the + next to Channels on the top left.  
Browse the channels and then click JOIN to add each of them. By doing so you won’t be missing really great info.
 
SUGGESTED READING

We think the information contained below is of great value and encourage you to read the articles and check out the events that interest you.  In most cases, these articles and events are not run by CGIB, so please contact the organizers for more information. We take no responsibility for the websites, events, organizations or their content.
Suggested Reading:







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June 15, 2023
Diabetes is now top drug claims category in Canada
Diabetes (12.9 per cent) was the largest drug claims category by eligible amount in 2022, according to a report from Telus Health. 

Diabetes overtook rheumatoid arthritis (11.2 per cent), which fell to second in the rankings. And its impact on drug plans could be bigger in the future, according to the report. 

“The fact that growth in spend has been observed in a specific diabetes class of drugs suggests that existing claimants are switching to more costly therapies,” said Lavina Viegas, pharmacist, TELUS Health. “My prediction for the future of the diabetes category is that there will be continued growth, especially with more products slated to hit the market that have shown good clinical efficacy in both diabetes and weight loss.”

Completing the top 10 are: 
• Skin disorders (third at 8.1 per cent)
• asthma (fourth at 5.3 per cent) 
• depression (fifth at 5.2 per cent) 
• ADHD/narcolepsy (sixth at 5.1 per cent)
• cancer (seventh at 3.8 per cent)
• multiple sclerosis (eighth at 3.0 per cent)
• high blood pressure (ninth at 2.5 per cent)
• gastrointestinal claims (10th at 2.5 per cent)

From 2019 to 2021, the volume of mental disorder drug claims among those aged below 30 rose by 24 per cent, according to Sun Life.

Total eligible amount for traditional drugs rose 8.9 per cent in 2022 while the increase for specialty drugs was 6.5 per cent, according to Telus Health’s 2023 Drug Data Trends & National Benchmarks report, which captured claims data for more than 4.6 million cardholders in 2022. This is the first time in more than 10 years that the growth rate for specialty drugs fell behind that of traditional drugs.

Year                         Specialty drug growth rate                               Traditional drugs growth rate
2022                                    6.5 per cent                                                              8.9 per cent
2021                                     8.6 per cent                                                             2.1 per cent
2020                                  10.6 per cent                                                             1.8 per cent
2019                                  16.8 per cent                                                            9.8 per cent
2018                                     8.7 per cent                                                             0.0 per cent
2017                                   10.5 per cent                                                             1.4 per cent
2016                                     9.6 per cent                                                             3.5 per cent
2015                                   19.5 per cent                                                             3.7 per cent
2014                                   20.5 per cent                                                             2.4 per cent
2013                                    12.3 per cent                                                          -1.1 per cent

Growth in spending
Growth in spending by private drug plans remained moderate in 2022, according to Telus Health.

Looking at the average monthly amount of drug costs eligible for coverage spread out across all certificates, the growth rate was 2.6 per cent in 2022 – lower compared to the 3.2 per cent growth in 2021 and 2.8 per cent in 2020.

In dollar terms, the average monthly eligible amount per certificate was $103.30 by the end of 2022 – up from $100.73 in 2021 and $97.58 in 2020.

The number of claims per person was 10.8 in 2022 – slightly lower compared to 11.4 claims by the end of 2020. It hovered around 10 claims annually between 2014 and 2019.

The growth rate in eligible amount for plan members under 25 years old was 14.2 per cent in 2022, more than double of that of plan members aged 60 to 64 (6.2 per cent) and 50 to 59 (5.4 per cent).

In 2021, there was a noticeable increase in the number of claims for mental health-related medications during the second year of the pandemic. Also, health claims for drugs used to treat depression increased by 10 per cent for adults and 22 per cent for dependants in 2020 in Canada, according to previous reports.

June 23, 2023
Disability advocates get their wish as the Canadian Disability Benefit Act Bill C-22 is passed
Disability advocates finally got their wish after federal government passed the Canadian Disability Benefit Act Bill C-22 just before the House of Commons prepared to adjourn for the summer.

Despite garnering support from all major political parties, the bill, aimed at reducing poverty and ensuring financial security for people with disabilities, had remained relatively unnoticed within Parliament for the past two years.

The bill was initially tabled in 2021 and introduced in June 2022, undergoing several amendments before reaching the Senate for consideration.

The Bill will establish the first federal income supplement specifically for working-age Canadians with disabilities. This supplement will complement existing provincial and territorial benefits and provide a tax-free monthly payment to low-income individuals with disabilities under the age of 65.

In an interview with the Edmonton Journal, Don Slater, an advocate for the Edmonton disability community who himself lives with a disability, emphasized the bill will lift many disabled individuals above the poverty line, a threshold that currently eludes them.

“This would allow a disabled person to achieve a state of wellbeing because they’re no longer trading off one commodity for another,” said Slater.

Currently, the bill is under review in the Senate, where a series of amendments are being examined. One rejected amendment sought to prevent controversial clawbacks of benefits from insurance providers, which were deemed unconstitutional. Slater and other community members asserted that eliminating clawbacks is crucial for ensuring that those in need receive the financial assistance they require.

Jason Nixon, Minister of Alberta Seniors, Community and Social Services, expressed the province's support. However, he emphasized the need for detailed discussions with the federal government to determine the potential impacts on Albertans and provincial programs and services.

“Alberta is calling for the federal government to come to the table with all provinces and territories on the details of this program,” Nixon told the Edmonton Journal.

With time running short before the House of Commons adjourns, concerns were mounting among advocates like Zachary Weeks, a board member of the Voice of Albertans with Disability in Edmonton. Weeks feared that without the bill's passage, individuals with disabilities will continue to fall through the cracks, sinking further below the poverty line.

“It’s very difficult (for members of the community),” Weeks told the Edmonton Journal.

“They’re living hand to mouth. Across the country, groceries and bills have gone up and yet the amount that they are given to live on is not going up. The gap is widening.”

After Friday, the House of Commons will adjourn and is not scheduled to reconvene until September 18.

June 27, 2023
Canadian Association of Optometrists releases vision care handbook
The Canadian Association of Optometrists has released its 2023 Vision Care Benefits Handbook: The Case for Modern Coverage.

“The Handbook is a valuable companion guide for group benefit stakeholders responsible for designing and administrating vision care plans. It clarifies the role of modern diagnostics tools in the early detection, monitoring, and management of serious eye diseases that can lead to vision loss,” says François Couillard, chief executive officer of the Association.

The Handbook outlines the impact of prevalent eye diseases, not only on vision but on the overall health and quality of life of working Canadians and their families. It also outlines a path to remedy some of the existing gaps in vision care benefits.

This is an exciting time for vision health, says Couillard. Private Member’s Bill C-284, ‘An Act to establish a National Strategy for Eye Care’ has passed its second reading in parliament with unanimous consent. It is expected to be signed into law before the end of the year.

For information, visit dontlosesite.ca

June 28, 2023
Canada's drug regulation shift raises concerns over access and healthcare budget
The Canadian government has introduced a new regulatory framework called "Agile Licensing" to speed up the pre-market regulation process for pharmaceuticals. While Health Minister Jean-Yves Duclos claimed that this initiative aims to provide Canadians with "access to quality and affordable medicines", experts warned that the policy could have harmful effects.
If adopted, the Agile Licensing system would enable companies to bring drugs to market up to six months earlier than the current process allows. This would entail fewer pre-market clinical trials, with the condition that companies continue studying the drugs' effectiveness once they are available to the public.
While the government argued that this approach would improve the quality of life for Canadians, estimating an improvement value of $302 million over ten years, critics point out flaws in the underlying assumptions of this estimate.
Canada will have less information about the risks associated with new medicines if these drugs enter the market with reduced pre-market clinical data. This could become problematic if companies fail to conduct promised post-market studies or if Health Canada does not promptly remove unsafe or ineffective medications from circulation.
Fast-tracking the approval of new medicines is not only potentially wasteful, but it will also divert funds from other areas in the healthcare system to cover the costs of expensive, yet unproven drugs.
New medicines have been the primary driver of increasing prescription drug spending in both private and public drug plans.
Rather than simply replacing older medications, new drugs contribute to an overall rise in the drug budget, resulting in missed opportunities to allocate those funds to other crucial healthcare sectors, such as improving access to joint replacements, nursing homes, or mental health care.
Contrary to the Minister of Health's assertions, the proposed framework lacks mechanisms to ensure the affordability of fast-tracked medicines. This raises concerns, considering that the drugs eligible for expedited approval are often patented and specialized, likely to be priced at unaffordable levels.
Patents, although intended to foster innovation, can also grant manufacturers of specialized medicines the power to charge excessively high prices due to the life-or-death situations faced by patients in need of such treatments. Pharmaceutical companies have increasingly capitalized on this market power.
Before 2006, only four drugs approved in Canada had annual prices exceeding $50,000 per patient. This number has risen to 67, costing Canadians over $3 billion a year.
Higher drug prices do not guarantee improved value or better health and well-being.
Studies show that in healthcare systems similar to Canada, it typically costs around $30,000 to achieve a measurable improvement in an individual's health for one year. Many new patented medicines often require hundreds of thousands of dollars for the same benefit.
This disparity between reasonable prices for health benefits and the costs of patented medicines suggests an inherently flawed system.
It directly impedes Canadians' access to necessary treatments due to unaffordable prices and indirectly diverts funds away from more investments that could yield greater health benefits per dollar spent.
Policymakers must develop and enforce measures to ensure drug prices remain within reasonable limits before prioritizing fast-track approvals to boost sales, critics suggest. Unfortunately, the Canadian government recently stepped back from reforms that could have addressed this issue.
 
SETH GODIN'S BLOGThe right marketing question 

The wrong question is, “our project isn’t catching on, how do we promote it better?”

The right question is a little more nuanced and far more important,
“We’re seeking to make a change in part of the world. How do we find the right people and tell them the right (true) story that helps them get to where they’re going–and that they’ll tell to their peers?”

It’s worth breaking this down and understanding the components:

make a change: Any project that seeks to maintain the status quo is difficult to grow. You’re here to make a change, and being clear about what that is is the first step.

the right people: Nothing worth spreading is built to appeal to everyone. So who is your someone? What do they want, fear and believe? How do you shift from being mediocre to being specific?

the right (true) story: Marketing is never about the full experience of all the facts, specifications and impacts of your product or service. It’s the story we tell ourselves about it. A story of status, affiliation, of change and fear. If that story is true, then you can continue to build on it over time, and users won’t end up disappointed.

that helps them get to where they’re going: It’s very difficult to prove a prospect or customer wrong. Hard to get them to want something they don’t want. The opportunity lies in helping them get what they wanted all along.

and finally…

that they’ll tell to their peers: Not to everyone, but to people who trust them. Why would they do that? They won’t do it for you, they’ll do it because it raises their status, increases connection or gives them some other form of satisfaction.

Promotion might make sense after you’ve got all of this figured out.

My Take on Seths Post

Put another way... Well it's complicated, but re -read with the thought of how you structure and market your firm. Are you trying to be "everything to everyone" or "something special to a very few.

Bonus 
When we get to where we’re going …perhaps we should stop.
Unless the going was the point.

Put another way... What is the target for your firm? Do you have one?
Are you looking at constant growth (and the stress that comes with it)?
Are you looking to growing to a point? If so, what is it?
Do you want a balance? (when does that happen)?
Are you building a practice? a business? or an Empire?

Come check out the coffee chat on Friday July 7th. We'll talk about this specifically.
 
EDUCATIONAL EVENTS

ONLINE CE CREDITS

Looking for benefits dedicated online CE courses? Want to provide your admin and support staff with basic knowledge? Want to dig into something more detailed for your benefits/insurance business?
 
Business Career College (BCC) has an extensive catalogue of online CE courses with a number of group benefits specific courses covering topics ranging from contractual concerns, plan designs, and underwriting requirements, to product specifics and integration with government benefits. Courses consist of narrated videos with short, online quizzes.
 
The full catalogue includes over 60 courses, podcasts, and videos covering topics from the world of insurance, investments, financial planning, taxation, and ethics with a focus on technical content and real-world application. Courses are accredited for the maximum categories of credits and can include provincial Life and A&S credits, FP Canada, Advocis, and more!
 
Use code CGIB on registration for your first three months free!  
 
On July 19 from 1:00 – 2:30 PM ET, join Benefits Canada for a webinar that will feature discussions around HR policies, employee well-being, benefits programs and legal considerations in the context of diversity, equity and inclusion. Employers considering their DEI policies and strategies will want to tune in.

Panellists:
Pascale Alpha, chief DEI officer, CAE Inc.
Neena Gupta, partner, former co-chair of the diversity and inclusion council, Gowlings WLG
Krista Hogan, director, product and solutions, Sun Life
Lenore MacAdam, director, DEI, Corus Entertainment
Eddy Ng, associate professor and Smith professor of equity and inclusion, Queen’s University’s Smith School of Business
Pamela Ramnarain, director, human resources business partner and DEI initiatives, Scotiabank

Moderator:    Jennifer Paterson, editor, Benefits Canada  

FREE WEBINAR   REGISTER NOW
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Canadian Benefits Examined

The International Foundation of Employee Benefit Plans’ ‘Annual Canadian Employee Benefits Conference’ will examine the latest tools, ideas, and strategies for making effective decisions on behalf of plan members. Featured sessions include ‘Decumulation in a Low-to-Rising (Inflationary) Interest Rate Environment,’ ‘Prescribing Wellness ‒ Integrating Healthy Habits Into Virtual Care,’ and the ‘Aging Workforce and Its Impact on Benefit Plans.’

It takes place September 10 to 13 in Montreal, QC. Information is at
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2023 ADVISOR ROADSHOW

Benefits solutions and insights for a changing world
Register now!Our Group Benefits Advisor Roadshow returns to a city near you this fall. Take advantage of this opportunity to:
  • Learn about the forces shaping our industry;
  • Network with your peers; and
  • Earn CE credits.
NEW CITY ADDED: We’re excited to announce that we’ve added Halifax as one of the stops on our tour this year.Agenda
 
AI and benefits fraud: A double-edged sword
Emerging technologies, such as Artificial Intelligence, have the potential to revolutionize the way we live and work. Insurers are using a variety of these technologies to detect and control benefits fraud. But they can also be leveraged for nefarious purposes – including benefits fraud. This presentation will discuss some of the technologies that are becoming commonplace today and explore the potential for their use and misuse in the future. It will also examine what group insurers can do to harness these technologies while minimizing the risks.

Speaker:  Jon Sider, Director, Group Health and Dental Claims, Equitable Life

It's complicated: Mental health and disability management
No two disability cases are the same. Each comes with its own unique set of circumstances. But regardless of the cause of the disability, the claimant’s mental health almost always plays a role. Using real-life case studies, this presentation will examine the complex factors that can contribute to a claimant’s recovery and return to work, including physical and psychological co-morbidities, the workplace environment and the claimant’s financial wellbeing. The presentation will examine the resources available to bring about positive outcomes and discuss what plan sponsors can do to help prevent disability and improve the health of their workforce.
Speaker: Meredith Weldon, Director, Group Life and Disability, Equitable Life; 
Jeff Alcock, Group Benefit Operations Vice-President, Equitable Life
 
Controlling the controllable: Managing the shift in drug trends
The last 12 months has been characterized by extreme changes – both expected and unexpected – to the Canadian drug “world”. More employers are exposed to trend volatility and risk. This session will focus on providing practical insights on what plan sponsors can do to protect themselves, and the steps that Equitable is taking to help mitigate that risk.

Speaker: Martin Chung, Assistant Vice President, Strategic Health Management, Equitable Life
Register

Click on a city below to register.
Tuesday, Oct 3
Courtyard by Marriott Halifax-Dartmouth 
Spruce & Oak Room

Wednesday, Oct. 4
Ottawa Hunt and Golf Club 
 
Thursday, Oct. 5
Thornhill Golf and Country Club

Tuesday, Oct. 10
Delta Hotels by Marriott London Armouries
Gunnery Room
 
Wednesday, Oct. 11
Double Tree By Hilton Kitchener
Ontario Ballroom BC

Thursday, Oct. 12
Oakville Conference Centre
Oakville A Room
Monday, Oct 16
The Westin Bayshore 
(Parking will be paid for by Equitable Life)

Tuesday, Oct 17
Delta Hotels Edmonton South Conference Center 
 
Wednesday, Oct, 18
Holiday Inn & Suites Calgary South Conference Centre
  
Thursday, Oct. 19
Delta Hotels by Marriott Bessborough

Friday, Oct. 20
Inn at the ForksThe sessions start at 8:30 am and run until 11:30 am. Breakfast is served beginning at 7:45 am.
Need help? Have questions? Looking for something?

Reach out to CGIB - Dave Patriarche - dave@cgib.ca - 905-886-9203

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